We consulted w/the community, stakeholders and Hive Watchers ahead of time to prepare our launch, but it wasn't enough for us to get it right in the 1st shot.
People used our Dapp and we won some support, but it was not the majority of major stakeholders.
For that reason, we took our site offline and are now re-grouping. @nathansenn will publish a post for our @dbuzz account sometime in the next 24 hours.