Startup ideas
The criteria and strategies of Corporate Social Responsibility, as well as the forces of competitiveness, must be properly practiced in companies, since they are necessary elements that offer opportunities that will reflect commercial advantages, increased innovation, competitiveness, market positioning and, as a consequence, in the profitability of the company, it is for this reason that the following recommendations are presented below.
Firstly, it is recommended that companies contribute to the development and establishment of policies aimed at CSR, in order to strengthen ethical values and actions, as well as compliance with and respect for constitutionally established human rights.
Next, we suggest the implementation of a strategic framework so that all those who participate in them understand, beyond their ethical commitment, the opportunities for generating internal and external efficiency in the development of businesses linked to new products and services that involve environmental and social sustainability.
In relation to information policies and contribution to local development and education, it is recommended to strengthen the means and channels of communication with the factors of production that intervene in the context in which the companies operate, to explicitly take into account the impacts of social, economic, cultural, educational and environmental practices, as well as their activities and strategies of involvement to that end.
Closing of the theme
Therefore, it is suggested that as long as there is a system that integrates Corporate Social Responsibility and the company, this will contribute to the development of the community, having as a consequence, a synonym of sustainable financial results and value creation for all stakeholders.
Key words: dimensions, criteria, strategic valuation, agribusinesses.