Part 8/11:
More broadly, Taco might challenge existing giants like Google in the field of search. For decades, Google has dominated web search, but social media platforms like TikTok are increasingly becoming primary sources of entertainment and information. With over one billion monthly active users, TikTok has already surpassed Google in terms of time spent per user in the U.S. The addition of an AI-powered search feature could further consolidate TikTok’s position as a primary digital destination — potentially disrupting traditional search engines and content platforms.