Part 10/11:
Looking ahead, Disney’s integration of AI, data analytics, and targeted advertising signals a future where viewing habits are almost entirely commodified. Advertisers will pay a premium for access to highly specific audiences, and Disney will leverage all collected data for maximum profit.
This paradigm shift means that consumer privacy could become an illusion, with nearly every screen, click, or visit feeding into a vast data network. Disney’s vision is to marry their streaming universe, theme parks, online shopping, and even in-park experiences into one unified, data-rich ecosystem—making their advertising not only more effective but exponentially more lucrative.