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Furthermore, subscriber behavior indicates that audiences are willing to cancel or ignore Disney Plus if the content doesn’t meet expectations or if the service's offerings are perceived as stale. The company’s recent price hikes and password sharing crackdowns have yet to generate the desired subscriber loyalty or growth.
The Future of Disney Plus
The outlook remains challenging. While Disney still holds a wealth of popular franchises, the lack of consistent, high-quality original content and unfavorable international trends threaten to slow further growth. The stagnating stock price reflects investor doubts about whether Disney Plus can reinvent itself or regain its previous momentum.