Alien worlds is a basic game
So basic that I'm not sure it fits the definition of a game. Is about mining on one of the 6 available planets. The mining process is 3 clicks every "x" amount of time. In result of the mining you get a token (Trillium/TLM) and a chance to receive a NFT.
ScreenShot taken from my browser.Basically this is Alien Worlds with 200.000 users/24hs
The land parcels of each planet were sold in packs. Before the game comes out. Possibly they invested in advertising more than in development. Today with 200,000 stable players the "game" has not advanced a millimeter in its development FOR MONTHS.
About marketing, the only AD i see from alienworlds was placed on Dappradar. Long ago.
Easy as that.
They were the ones who led the NFT boom.
Little by little the waters are calming down and clarifying the picture. This new technology opened the field for mass adoption. There is still a long way to go, but reputable companies entered the blockchain thanks to platforms like Wax.
Alien worlds, as the only COMPLETELY FREE alternative exploited this emerging phenomenon.
Screenshot from RPLANET 2.5 million NFT stacked
Flooding the market with cheap, if not free, NFTs proved to be an effective strategy. I honestly didn't expect it, it goes against everything I learned about how the market works. Because not only low-end NFT's were given away for free, but also the higher quality ones dropped once a week.
But the value of something is not always a matter of numbers. In this case the NFT was not worth because it was an NFT but because it represented the tool of a project. The productive capacity, its potential, as if it were a real tool in a real job.
Also of course, the amount of players constantly coming in. Created a "sense of epicness" that was increasing the demand of NFT.
Attracted by that system, many users logged in, generated some (free) pennies and bought their first tool from bigger players, also there were high chances to find cards playing.
However, even though many players entered, they generated more NFT.
In the face of a potential devaluation the reaction was quick
STACKING NFT SYSTEM!
Screenshot from RPlanet a pool for staking NFT receiving a token called Aether
Authenticated creators were admitted to a pool where you deposit NFT and people flocked to the markets to pay them ridiculous prices. They didn't last a second, you offered them and they disappeared.
This was a palliative, not a definitive solution. What happened then? They stopped issuing NFT, reduced the reward for each mined in Alien Worlds and little by little they reduced the rewards for stacking NFT.Anyway, they already had over 200,000 users every 24hs. They could tighten their belts a bit.
237k players, screen taken today from dappradar. Above and advertise spot, was the one who alienworlds used to be in.
Another way to hinder the massive extraction of users was to increase the CPU consumption (like the RCs in Hive) which got the players to perform less actions and forced them to stacke wax which also benefits the network that hosts them. I honestly ignore if it was deliberate or a simple and opportune coincidence.
I didn't mention the fight against bots or multiaccounts because I don't think anything exceptional was done to curb them, but yes, there were thousands of bots. But I think the average player doesn't make more than one account. The impact of bots is diluted when there are many active players. Although they are hunted down and removed from the system anyway.
The point is that NFTs with videogame applications is proben to be AN EXTREMELY VALUABLE COMMODITY.
But only in a densely populated system.
At the end of the day, the only thing that matters is that there are a lot of players, everything else can be solved. Because if that game fails, you already have 200,000 eager individuals that you can send to your next game, with a more advanced system and a more experienced staff.
Hope you enjoy this analysis! I hope it be helpfull, feel free to ask me anything or even correct me if any information given is wrong!
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Great article friend, thank you for sharing it with me!
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In my opinion, Rplanet kills the real value of Art by giving people a possibility of stacking stuff, people do not want any NFT's that aren't stacking there at this moment((
Could be, being completely honest I don't track art NFTs! I never bought any also so I'm totally lost there! But I also think that people like me never is going to bought an NFT for it artistic value.
And in wax there are many people that have the same mind setting, altough I have nothing against art (I love art) but those who wants to invest in art they will anyways, I don't think rplanet is the problem. People value more gaming NFTs than art NFTs. Maybe because a gaming NFT is like a tool with real use.
In the post I focus on how with stacking, AW be able to redirect that excess of printed NFTS. And with that, keep the value and new user atraction, because now not only want the NFTs to play but also for a passive income. I find it interesting to share, I think we can grab some strategies here and there.
They also create another game just for minting more NFT'S and stack them. Is useful? I don't think so... But... Is working!
Thanks for tagging me on this one! Interesting read! Well done!
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Glad you like it! I think is interesting to know where others succeed/fail and copy/avoid strategies
But they react pretty well and organized, i do not know if they are all the same group of devs or if there is a leader calling the shots. But I was heavily surprised when NFT prices rises instead of fall and I want to share the phenomenon here because I like wax but I LOVE Hive. I see no one talking about this and maybe is a good strategy to mirror!
Thanks for taking the time to read it
People love free stuff! Add in the hype of NFTs and some well placed ads and I guess this is the result.
Now someone needs to go away and do the same thing with a fully functioning game behind it to see if this was just good timing at the height of the NFT craze or if it is repeatable.
I ran a little test on Atomic Hub giving away some Fanboost1 cards and it did work quite well. We are now selling 3 card packs on there on a daily basis but after the initial excitement we are certainly not seeing a flood of new users although there is a constant trickle and it is also bringing new people into Hive so that's good!
I'm looking for the next chain to try this on so let me know if you can thing of any. Most that I have checked are aimed more at the art side so the minting fees are prohibitive.
Cheers and rock on \m/
Jux.
The NFT based music career game built on HIVE
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