Dear Hivers
Welcome to the second part regarding your business card. Yesterday in part one I have cover some tips and one important topic regarding your business card.
Today I am continuing the other part as the article is quite lengthy so have to divide into four different part, for better understanding.
Some remaining points.
Neat graphics.
Choose an elegant but readable font : some too small or fancy writing is difficult to read while others will make you sound like an amateur. Consider the size, line spacing and spacing of the letters to create graphic consistency.
As for the choice of colors , it depends on the impression you want to create. Are your colors tonic or neutral, aggressive or distinguished, modern or classic? What feeling do you want to generate? Do not hesitate to start from your logo to set the tone and harmony.
Your logo forms with the typo, the choice of colors and the design a graphic charterwhich will be available in all your online and paper commercial media. To keep a consistent picture , it's best to think about it from the start.
Finally, pay attention to the direction of reading and the size of the card: a card with an unconventional shape will certainly attract the eye and the interest of the one who receives it, but in return, there is a good chance that it will not. does not fit into his card holder and put it somewhere else at the risk of forgetting it.Quality support.
Whether you choose a thick cardboard (300g minimum), soft to the touch and with a neat finish or a 100% recycled cardboard and ecological production, you are already giving an indication of the values conveyed by your company. Depending on your profession, you can opt for unexpected materials such as metal, polyester, wood, steel, fabric or for atypical finishes such as laser cuts, transparent cards, rounds, openwork shapes, etc. Of course, the price will be higher but your card will be all the more memorable the more it is in perfect harmony with your activity. Which can turn out to be a profitable marketing investment .
In any case, avoid the “low cost” solutions offered by online printing sites. They will only highlight your amateurism and your lack of investment. It really is a bad idea even if you have a limited budget. Your brand image suffers no savings. And don't copy the first visual you find, however cool. Hundreds of other people have done it before you. And you will sink into anonymity and banality.
On the contrary, your choice of design, material, texture and finish… everything speaks about you and the care you pay to the smallest detail . This is already an indicator of the type of services you will be providing.
Other parts will be continued in the next post to attract more better reading and understanding.
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Business card is most important thing and this is what most of the business owner ignoring. They not focus on the design and other aspects and some are don't even have business cards. Very useful info keep it up