Thats basically the order of nature common to man. Naturally, people tend to celebrate frivolities More than anything that has to do with academics/research or Knowledge.
People will always want the easy way out.
Regardless, I am unperturbed. We keep adding more knowledgeable information in the science repository here
This is one of the reasons I am most grateful to those that believe in stem to the extent of supporting us via delegation and other means.