I love this because it takes this digital world and brings it into the physical world. If we are going to use Steemit as a tool to better the world, people's lives, and our systems of production and knowledge, then this cannot remain only on our computer screens.
Creating value beyond a crypto currency extends to identity, beliefs, values, culture, and goods. Wearing a steemit hoodie bought from another user in an auction accomplishes most of these in some way. Super cool idea.