Another brilliant piece of writing on a topic dear to me. Hats off to you, good sir.
For consumers it's so insanely simple. This is what they've always done:
- Consumer shares a valuable piece of content with others. (Anything from a Budweiser 'Wassssup' commercial, to a killer short story, to a nice rack.)
- Consumer 'looks good' and 'gets props' from their network for spreading the good word.
- Recipients of the share checkout the content, and immediately become curious about whatever platform the content lives on, elevating the platform's visibility and appeal. Plus they're likely to re-share.
This is what happened with MySpace, Facebook, Twitter, YouTube, etc. and it can certainly happen for Hive. Content & distribution. Product & marketing. Talent & promoter.
But someone has to start this process. Someone has to share Hive content with their networks. Ideally, many someones.
Personally, I see my role more as the 'talent' as opposed to the 'promoter', and I aim to do it well. Still, can always improve. Perhaps I'll add text/images at the end of my posts encouraging people to share or something.
Anyway, fantastic post. Great food for thought, thank you. 🙏
It's fun to just do whatever. And it's cool to know that every little bit of whatever helps.
Seconded 😁👌
Note: On my post today I did include a call-to-action encouraging people to share 'off-platform.' #SmallExperiments :)