Introducing liketu – A new way to experience the Steem Blockchain

in #steem6 years ago (edited)

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liketu is a new interface which focuses on pictures, tagging and words. Social media has and always is, evolving. Our vision is to build an experience which is commensurate with the trends of traditional social media, decentralising the parts which matter and aligning the platform with the interests of the common user.


We will appeal to everyone, not just crypto people.

Our journey


liketu is a start up based in London. We are a modest team that have been involved in the crypto space for a number of years with backgrounds in various sectors. We originally conceptualised a social platform which rewarded users for their contributions and activities but fell short of building it out in full due to lack of protocol expertise. Ironically, in 2016, Steem and Steemit.com was released and for the most part, succeeded in bringing what we envisioned to reality. Fast forward to today, Steem and Steemit.com (as well as other apps built on Steem) have shown a new paradigm in how user contributions to the network can be rewarded. However, the onboarding process has been a slow trickle. Much less than we expected for a state of the art blockchain perfectly geared for social media interaction and consumption.


We ask the simple question : Why?

Social media has moved beyond the consumption of medium to long form content. The very idea of the attention economy is central to this reality. It is abundantly clear that as the sheer amount of content as well as its various forms have increased, the modern social user is conditioned to absorbing content in a very different way than they were even in 2016. It also means that their attention spans for any given piece of content is greatly reduced. We believe that modern social media users demand content that can be consumed in a short timeframe. Lowering the entry barrier to participation and contribution is therefore the challenge that must be undertaken if there is to be a chance of truly attracting “the masses.”

Enhancing the image sharing experience


Pictures and images are a powerful content medium because they can communicate vasts amounts of information in a matter of seconds. Did you know that the average attention span for social media content is 8 seconds? liketu expands on visual content consumption by building tools which contextualise the images. The introduction of our descriptive metadata system (tagging), will enhance information transfer without compromising the user experience, in fact, it creates new avenues of creative potential.


Tagging goes far beyond hashtags with annotations linking to products, people, posts and more. This will create new options for content creators as they are able to communicate more information in a lean and digestible format whilst offering their audience actionable items relating to their images. Our metadata tagging system can be utilised with just a few clicks.


liketu differentiates itself from mainstream social media platforms by enhancing images with descriptive metadata. Therefore, our core features leverage the embedded metadata to bring new and innovative forms of engagement. For example, a mere outfit tagged with the person, product and price can become a powerful marketing tool not only for your own brand but also for businesses. It's no longer "just" a picture. liketu envisions a platform where hashtags like #ootd and #food will inherently represent much more when presented on our interface. With a free market of value driven content, liketu is giving a platform for anyone to share anything in a format that has seen wide success on traditional social media.

Project Status


Mobile applications are an essential component for onboarding and retaining the mass demographic. A cursory glance at social media statistics tell us that as many as 90% of users consume social media through mobile apps as opposed to websites. We have worked diligently towards the production of our mobile applications and will continue to do so in the coming months.


liketu is pleased to announce that an alpha web platform will serve as our project starting point and is expected to go live in the new year. We have funded this project out of our own pockets and look forward to engaging with the Steem community during our testing phase.
Please check out our information website : https://liketu.org for more information and follow us on Steemit.com (@liketu) for regular updates.



In the spirit of community bonding, we have decided to attend SteemFest this year in Kraków....In fact, we are here right now!
Look out for the liketu photo frame and our team members hanging around the events.
It’s an exciting time to be part of the Steem community and we look forward to meeting you all.


In the words of our captain :


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This is an absolutely fantastic idea. I feel like the thing most responsible for social media's explosion into our daily consciousness is the ease of access, and the ability to quickly share snippets of our lives.

Not many people have the attention span needed to do full blog posts, and I think that's clear from the growing rise of Twitter's 140 character platform and instagram's photo focuses platform.

Looks like Liketu will be able to fill a very important and growing niche, for the crypto and Steemit communities. Fully behind this!

Hey man, long time.... I am waiting on your challenge...

"Social media has moved beyond the consumption of medium to long form content."

I could not possibly agree more! People don't have time to spend 10 - 15 minutes reading a blog or even watching a video. I am very excited to see a project that is focused on what the majority of people liketu do.

(See what I did there?) ;)

It was such a pleasure meet you guys at SteemFest. Wonderful idea and very promising project. Looking forward for further updates.

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Maker si taraf di jaskari steemit app

I have to say, this looks very promising. The UX work appears to be best in class, and if it functions as well as it looks in the screenshots you will all be well rewarded for going the extra mile!

Wishing you much success, and following for the announcement that I can download the Android app!

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Nice project, I've shared it on a couple of other social media platforms also. A decentralised instagram springs to mind.

That's a lot of help. Thanks for that. We appreciate it.


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You got a 56.25% upvote from @upmewhale courtesy of @liketu!

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Your name is confusing. Is it iiketu or Liketu?

Pronounced "like to"

Obviously, but when you start the sentence or paragraph with a capital letter it should be Like to, I guess.

But please don't get me wrong. I'm not criticizing here.

But some people will get confused.

Instagram has a ton of videos these days, I hope you have support for those also

Not ruling it out in the near future but as we tried to explain in the post, were not trying to be Instagram. Descriptive metadata with call to action utility is where were focusing our attention.

Another one for me to test. Thanks.

Once it becomes available to iPhone.

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First will be a web platform. That should be around the new year, we're already very near with that.


Congratulations @liketu!
You raised your level and are now a Dolphin!

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This sounds like a really exciting app. User attraction and retention is one of the biggest problems on Steem right now. Most people are not willing to give 10 or even 5 minutes to absorb information. Pictures and photographs with interactivity is a superb way for catering for those that are only willing to give 8 seconds.

I look forward to giving your app a try in the new year.

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Great project! Resteemed and upvoted.

Is Liketu likely to have its own SMT at some point?

it looks so lovely!

It’s a good app for posting #mysmartphonephotography

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It is exciting to see a new project like liketu. No matter what we do, before telling anything to anyone, we need attention. The platform that can grab attention will win. Thank you @liketu for taking this initiative. Wish you all the best!

I am a Venezuelan and Colombian I thank you for this initiative, I teach steemit users how to develop their personal brand.

I am excited to teach you this new initiative.

Do you plan to use your own SMT ?

Congratulations @liketu!
Your post was mentioned in the Steemit Hit Parade in the following category:

  • Pending payout - Ranked 7 with $ 181,66

Hm, so right now I can only test it on mobile?

Seems like I would have to jump through a few hoops if I'd wanted to upload something like, say, artwork or a visualisation I created on my desktop.

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Has liketu been released and is it operational? Cos I want to try it out

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I did not find the liketu aplication on PlayStore

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Good luck .I hope you do great work

@liketu Team, Welcome and great to know about the Liketu Platform and those Screenshots are telling the story of the cool Interface. So we are really excited to see the launch of this platform and want to experience the newness which will going to born by the Liketu. Good luck team and hope and wish that this project will going to expand effectively. 👍

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I want to try liketu

Cordial and fraternal greetings, how can I enter to upload my blog by liketu. Thanks, I hope you can help me.

En hora buena maravillosa iniciativa práctica, útil y versátil para el ciudadano común, que no es letrado en cripto, ni cosas por el estilo, es una forma más funcional para novatos y muy productiva para conocedores del sistema, debemos apoyar los emprendimientos que facilitan nuestra interacción con estas comunidades de saberes, entretenimiento y diversidad, éxitos.