Rutherford Cremation & Funeral Services https://www.jarfh.com/ is a strong local business that does so much more than provide cremation and funeral services to the community. They openly share their trade secrets and knowledge, happy to educate and help whether not the audience is a client. These weekly pieces are very well received when delivered on social media and we believe the content should also be shared on our blog so that it is back-linked to and benefits the business itself. You can check back in our business blog for the story behind one of our favourite clients https://towncriermarketing.ca a couple years ago. Perhaps Stu should start a hive.blog for himself as a writer, musician and public servant.
Here is the latest in the weekly installment for your consideration...
CEMETERY STUFF:
Sometimes, when someone dies, you may need to contact a cemetery to take care of the details for a casket or cremated or aquamated remains burial. Generally, and especially if a burial involves a casket, the funeral home will be involved in this process. There are, however, things that you should know when dealing with a cemetery before their services are needed. The funeral details and the cemetery details are two separate entities.
So, let's start there. The phrase that both cemetery and funeral home staff hear much of the time is “It's all taken care of." I'm sorry, but too often, it isn't. At the funeral home end of things that phrase often turns out to mean the cemetery stuff is taken care of, but not the funeral stuff – there actually is no funeral pre-arrangement like you thought there was. At the cemetery end it means a lot more. On the cemetery side of things “all taken care of" is only the surface of an iceberg.
PROPERTY & INTERMENT OWNER:
Besides the obvious fact that one would have needed to purchase a plot, the number one challenge for cemeteries is often the fact that decisions around interment or memorialization need to be made by the owner of the plot. But what happens when the owner is deceased? Now begins the necessity to present the deed, photo I.D, various letters, etcetera, in order to get the problem solved when all it required was a simple change of ownership or putting someone else down on the ownership documents along with themselves when they were alive.
Like the mortgage on a house, consider the plot you've just purchased as your final home. For anything to happen with that home after you're in it, you need someone in line to take the reigns and make decisions. And if you are ill or getting on in years, that means it is wise to transfer ownership. It's a much simpler process than the headache it can be once you have moved on. Doing that will alleviate a lot of stress for the family, same as having your pre-discussion with a funeral home will. So, it is the owner that makes any decision regarding who goes in it, and what is engraved upon the stone. That 'ownership' needs to be passed on.
- The owner, through consultation with family, may make “reservations" for other family members, stipulating who goes into the plot.
- Each cemetery has its own rules about number of interments in a plot. Here in Avondale Cemetery Stratford, you are allowed one full body burial with four cremation burials in a single grave.
- Digging graves that are termed “double depth", a burial extra deep and another above, is not the case in every cemetery. Avondale, in Stratford, does not do this.
- Cemeteries are not connected. The rights of a purchased plot cannot just be transferred to another cemetery and the cemetery where the plot was purchased is not obliged to buy it back.
Again… wills, funeral pre-discussions or pre-payments and cemetery knowledge is essential in making things a little easier for those you love.
UNTIL SOON. LIVE WELL.
We thoroughly enjoy reading the weekly posts and are happy to post them on the blockchain. Not only can we share the wisdom globally, but the value that come from the content, key words and backlinks from numerous #hive front ends will give them another boost to their SEO.
We would encourage you to shop local and drop links to your favourite locally-owned businesses in your posts as a REAL way you can help them build their online presence and oil the engine that will deliver them new prospects.
Never underestimate the power of content and backlinks for a small business!
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Love working with such a great company and clients such as Stuart and Rutherford.
Solid.