I agree that, generally speaking, a person "resorting" to the use of text-generating AI (LLM) like ChatGPT are "only after the money" and/or simply using it to generate their content for them (saving them virtually all effort from making a post), BUT there will be examples of people who use this AI solely for improving the quality of their unique ideas/ content, or more as an "editor" (to improve the grammar or "delivery" - to include things like conciseness, tone, formatting, etc).
I say this with absolute confidence, because this is PRECISELY what I'm doing on my two blogs (https://hive.blog/@soulful-ease and https://hive.blog/@ai-promptwiz), and I even go the extra mile to inform my readers in EVERY post that I use AI (both MidJourney and ChatGPT, specifically) to help improve the quality of delivery of the content (my content, that is edited by ChatGPT). In fact, @ai-promptwiz is dedicated to showing all ChatGPT prompts used to help make the content of all @soulful-ease blogposts (I call them "prompt audits"), so as to be transparent about exactly how I'm using ChatGPT to deliver the content (and MidJourney to deliver any photos used within the blogpost).
To drive home the point, I spend anywhere from three to six or seven hours to complete a blogpost on my @soulful-ease blog, from start to finish, which includes coming up with the ideas for the content (which, btw, comes from a place of DEEP passion within me - its content that I love to share and feel compelled to share, because I believe that there's REAL value that's being delivered), then planning out and executing on the "prompt-engineering" side, in order to "fine-tune" the AI to make the content match my vision for what I'm aiming at delivering, then having the AI offer me a "rough draft" (which will inevitably NOT match my vision for the blogpost), then going back and editing sections withing that blogpost that don't meet my standards (which generally involves prompt-engineering all new prompts in order to do so), and only then, finally, hitting the "send" button.
In other words, it ends up being MORE (and I mean A LOT more) work for me than simply creating the whole post myself, because, in almost ALL cases, all the ideas/ content are actually my own (I actually physically complete a blogpost), but I then have to design instructions to ChatGPT on how I want it to improve/ edit that content (requiring at least 15 minutes, but likely much, much more), and then I always end up spending at least another 30 minutes (likely much more) going back and either hand edititing or prompting ChatGPT to help me edit sections of the version that ChatGPT generates for me (based on having it edit my original content). It ends up being SEVERAL steps longer than what most bloggers go through when going through the process of making a blog post.
On top of that, talking about my @ai-promptwiz account now (which is geared more towards the side of informing people on how to optimize prompt-engineering, from the perspective of my own experiences with going through the process of trying to optimize prompts in helping me to increase the quality of my own blogposts), I take extra time to write down my thought-process and reasoning behind the development of every prompt that I use on the @soulful-ease side, to include every detail down to why I used the prompts in the order that I did (usually to help "evolve" the final prompt into something that's likely to be more optimized than if I was less organized in that order), to why I used specific words/ instructions within the prompt, to any other detail that I deem someone trying to learn prompt-engineering would glean any actual value from (to help them get better at it). So I unnecessarily go out of my way to include details that I think will be valuable to others in an area that I believe needs to be given a lot more attention, because AI is certainly here to stay and LLM like ChatGPT are only going to get stronger and be used more often by people for performing their everyday tasks, so we all stand to benefit from learning how to properly prompt-engineer (which is my main drive for providing that type of content, not so much the "prompt auditing" that this account is doing for my other account).