There seems to be a trend of coins trying to recreate what ETH has done for smart contracts. Steemit with SMT and this POLY with STOs. There are others. Until something starts functioning like promised will the growth in users explode. I will wait and see. Thanks.
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2018 moving into 2019 will be the rise of the Security Tokens. I think that last years ICO's left a bad taste in investorss mouths. Something like 70% of ICO's from 2017 failed to raise their goal. The scene was rampant with scams and schemes and I think that has scared off 'traditional' investors. The exciting thing about STO's is the compliant nature of the space. STO's are attractive to traditional equity investors because of their SEC and FINRA compliance. I'm waiting for the trillions of $$$'s in already existing equity to become tokenized.
2018 has more ico and in turn more scams. I am recommending to tread lightly. Do due dilligeance before investing. Thanks