I don't think Hive has to appeal to the mass, it just has to appeal to those who are looking for a decentralized Haven where the DEVS aren't looking to scam the community.
Of course this is what we are, but a few internet problems puts us at risk of capitulation if it isn't handled quick. People need something solid and stable to believe in, right now the witnesses needs to stand up and do a few fixing.
The problem is that a lot of them do not care