Mass adoption in on the way in crypto. Big players like Rakuten are game changer and it's great to have them as a pioneer in the e-commerce marketplace space. Such a great news!
I believe also that e-commerce platform providers that are the technology behind some big local e-commerce players, will also play an important role, once they allow crypto payments via API integration to their clients. (The local e-commerce marketplace retailers)
By the way, when I say local e-commerce retailers, I am talking about players that can have huge impact on crypto.
For instance, the total Brazilian ecommerce revenue across all product categories is 18.7 billion USD, and is expected to grow to 29 billion USD by 2021. (Source: Statista.com)
With that happening, it's certain to say that it's a matter of the e-commerce retailers clients to make a buzz and asking them to accept crypto. (It will take no effort at all to the ones using a third party technology, once their platform providers will have it available on the API)
Thanks for sharing it!