but the when the product is YOU, you no longer have the freedom to be who you actually are.
I guess to me a personal brand is based off of who you completely to some degree, like you might share a lot of your life and what you're doing and how you're feeling.
Then there's the other side where you're trying to sell something, and presentation is a much bigger part of it.
I still think you can be yourself, being authentic is the way most of the people succeeding succeed if you ask me. So I kind of equate the two, being yourself and having a personal brand go hand in hand for me.
Of course I haven't made huge strides yet, so I'll keep this in mind for sure
I just find the concept to be distracting. I don’t neccisarily see anything wrong with it, I just find it so much easier to get lost unless who you are is the perfect marketable personality, and honestly...ew to that hahha, I don’t think that describes you or anyone I know.
It’s fine to try and look for ways to make yourself more understandable to others. If you want to call that marketing or branding, that’s just a choice of words, but it’s one I find to be rather narrow and constrictive.