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The method of marketing is debatable
The first users have been well served but currently it is almost impossible to generate (miner) bitcoins individually. The only solution is to join a cooperative (pool) of miners and there - unless you have a costly installation dedicated to this use the incomes are absolutely derisory.
Yes, the first ones who have mined bitcoins have been well rewarded, but it's only fair. They believed before the others and helped to install and then strengthen the network when it was still fragile. The deflationary and decentralized nature of the Bitcoin system, however, makes it completely foreign to the mechanisms of a Ponzi pyramid.

Do you think as transactions increase over the next few years it will make up the difference in fees for large scale miners than the increase in difficulty and next halving?

we looking at 5000$ any moment from now