@genesisvision - concept is interesting, to say the least. I'm reasonably familiar with the concept of options - you have a first party (buyer) that purchases a contract from a second party (seller) with the right (but not an obligation, like you say) for the buyer to purchase from the seller at a fixed price before a given expiry date. However, what I'm not clear on here is who acts as the second party in your proposition above - is it GenesisVision (because they have negotiated a deal with the ICO - that's my impression?) or is it the ICO themselves? Thanks.
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The difference with traditional option concept here is that you don't make any contract with some company, the whole process is controled by the smart contract, providing digital guarantee for the option execution. So we can say that in this case a second party is a Genesis Vision's ICO smart contract. And the underlying asset of option in this case is Genesis Vision's ICO Token - GVT.
Basically, this concept can be implemented for any ICO, for any particular ICO token.