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It may look small, but when you consider the fact that YouTube is the only platform to post a decline, it is huge! As I mentioned in the post, the average growth for these other platforms is something like 90%, but YouTube is in a 30% decline. That puts them 120% behind industry performance.

Plus if they keep losing 30% of content creators each quarter they will quickly die! It may seem small at first glance, but it really is quite an issue. I'm sure YouTube leadership is concerned right now.

Really, You Tube deserves it. They have mixed politics with entertainment, demonetizing conservatives channels like Mark Dice's, Diamond and Silk's, etc. Even "neutral" ones like Tim Pool's. I hope they change their way before is too late.

I think the political issues are really not the biggest factor in the decline. Even though many like to complain about it, if we're being honest it's been that way for years. The biggest factor in the decline is likely the lack of ability for small channels to monetize and the decreasing income for medium and large channels.