Costco new store // Exploring Costco Newest Store In Australia // Costco marketing strategy // Costco weekend trading hours // Costco Wholesale Corporation doing business as Costco is an American multinational corporation which operates a chain of membership-only warehouse clubs.
Founded: 15 September 1983, Seattle, Washington, USA
CEO: W. Craig Jelinek (1 Jan 2012–)
A typical Costco layout is confusing by design. They want you to get lost in their labyrinth of tempting bargains so you spend all the money.
Think about it…you shopped at the warehouse store just last week, but somehow the layout is very different this time around. According to one former employee, this switcheroo is no coincidence;
"I worked for Costco for 13 years. They purposely move products around to different locations and are constantly rotating a certain percentage of their inventory to new products. This creates a 'Treasure Hunt' experience as you shop and helps you discover new products that you may not normally see on your shopping visits."
In other words, you're much more likely to impulse buy this way. More tricks the retailer uses?
The fresh food is all located at the back of the store so you're forced to walk past all those 'amazing deals' & hopefully put them in your trolley. Costco also forgoes any aisle signage, another effort to get you to peruse all the products and buy what you see. If you don't want to spend more than you planned, don't let their layout lead you astray.
Costco Opening Hours: (1 Wood Street, Bundamba Ipswich)
(11th store in Australia)
Sun 10:00 AM - 6:00 PM
Mon 10:00 AM - 8:30 PM
Tue 10:00 AM - 8:30 PM
Wed 10:00 AM - 8:30 PM
Thu 10:00 AM - 8:30 PM
Fri 10:00 AM - 8:30 PM
Sat 9:00 AM - 6:30 PM
THIS vlog filmed entirely on Samsung Galaxy S7 / S5
Music: Tei - Ooyy
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