The sentiment is in the right place, although I am not sure if you are have the right word. The term "localization" is used in big business to describe programmatic modifications to a product for local markets.
For example, broadcast media is dominated by a small number of companies that own hundreds of radio stations. These stations have report have localized news and localized sports, but ownership and control is in a distant place.
What we need are who make an effort to be aware of their local community. There are some people using the term "local first." The local first movement promotes local ownership.
I think you have the right sentiment, but are using the wrong term.