You can make a post out of your answers over here.
Like you said "I think that Steemit was designed to build user/holder base for Steem rather than a social media alternative. Now that we are here we should try and do something with it." I think this is what it is about. This is not a substitute for facebook or twitter or instagram. So what can we do with it?
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With "So what can we do with it" you asked the right question. I'm still looking for the right answer and I suspect there may be more than 1 correct answer, but none of the answers would be interesting to us unless we can produce something in exchange for Steem in a profitable manner.