Sony
and Microsoft team up on cloud-based gaming and entertainment (endgadget)
- Sony and Microsoft recently announced their plans to collaborate to develop future cloud solutions for entertainment, game, and content streaming services.
- The partnership also includes Sony using Microsoft Azure to support its current and future game streaming services, as well as tapping into Microsoft’s AI services to improve the user interface of its products.
- Microsoft on the other hand gains a profitable customer for its cloud business as well as access to Sony’s image sensors, which it plans to use to create "new intelligent image sensor solutions."
Analysis & Comments
- We have now had announcements from a growing number of companies, including Verizon, Nvidia, Amazon, Valve, Electronic Arts, Tencent, Apple, Sony, Microsoft and Google about their cloud gaming projects.
- The partnership between rivals Microsoft and Sony came as a surprise to many and to us very much seems like a “truce” struck to compete with Google’s cloud gaming service Stadia, which will be available to gamers by the end of this year.
- The combination undoubtedly makes for a strong partnership and allows Sony to leverage Microsoft’s technology and data centres to help with areas it has previously struggled with (e.g. download speeds).
- It also comes at a time where there is no industry standard for cloud deployment yet, and joining up with Sony increases the chance of Microsoft’s Azure to fill this space, in our view – particularly as Microsoft has recently announced a line-up of services for game development and cloud hosting that are aimed at game companies of all sizes, from indie developers to Triple-A studios.
- Finally, this also opens up the possibility of cross-platform play in the future (which both companies have shown great reluctance to do in the past) – something the explosive success of the popular battle royale Fortnite has shown there is clearly demand for.
- I continue to believe cloud gaming will bring more gamers into play by reducing the up-front hardware expenditure requirements, therefore massively expanding the potential addressable market for the video game makers.
- However, there are currently still open questions around the pricing of such models as well as (key) issues around internet connectivity/performance (latency) which will take time to address
Published by Mr. Crypto Lemon
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This is going to be a major move once done. It's like bridging the gap between the 2 platforms. I was not sure what may have sparked this idea but as a consumer, I can say I'm glad it happened. Dear Xbox users, please be sure to charge your batteries beforehand lmao.
Amen 🙏
Posted using Partiko iOS
Thats great news. Let's hope they don't take all the information and sell it. Or worse, it gets stolen.
Hopefully it won’t get stolen. But I am quite sure they will sell it in some kind of way...
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The future is looking very exciting indeed.
Articles like this in other ones I have read gaining an online is very exciting.
Now this have to realize the benefit of using the Steem platform and we will be golden!
Let’s hope they realize this ! But to do so, we need to continue to grow this community.
This is our true competitive advantage
Posted using Partiko iOS
This is great news for both companies and I think it should be encouraged. Instead of companies trying to out smart the other, they can both work together to produce better results.
Indeed and as competition for game streaming intensify, they have to. Ubisoft and Google made a deal. Amazon is coming...
Posted using Partiko iOS
This is the great news.. Soon both become the best in the market to supply cloud services.
Yes, cloud gaming is coming ! 💯
Posted using Partiko iOS
Wow this could have major implications 2 giants teaming up wow should be interesting!!
Posted using Partiko Android
2 giants teaming up might develop the future market sooner than expected.
Posted using Partiko iOS
Yes so true! Should be interesting
Posted using Partiko Android
This partnership will be a lot of fun for gamers. It will increase both speed and quality. Gain and payment systems can be integrated into the game.
Exactly, this would be huge. Also big gaming companies are developing Netflix style gaming product ! Exciting
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This sounds great. The software companies have to make some good aliances to fight their position. Google, amazon and disney are the new skynet. If we have to fight this war within some microsoft and sony games, let's begin!
Ahah it could be a scenario but you might have seen too much sci fi 😂😂😂
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Good news!!
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Thank you so much for participating in the Partiko Delegation Plan Round 1! We really appreciate your support! As part of the delegation benefits, we just gave you a 3.00% upvote! Together, let’s change the world!
So US and China can't trade but US and Japan its all peachy!
@vlemon, Let's see what these giant companies will come up with. In my opinion this sounds and reflecting as big move and particularly when we see any big move in Gaming Industry then definitely it will receive the mass adoption soon.
Posted using Partiko Android
They are clearly set to build something huge. Ubisoft and Google also announced a partnership. Soon it will reach mass market 😉
Posted using Partiko iOS
There is no surprise because in my opinion, now the difference between the reality and virtual game is like a thin line.
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