Agreed. Things that add a little cash to peoples wallet will be very attractive as long as the energy it takes to participate is low. But if someone has to spend 10 hours a week to make $5 it won't work so well. This will all work itself out since people will gravitate towards the services with the most value.
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I completely agree.
You're right about the amount of effort required versus the income generated. I guess making an AirBnB profile might take an hour or so... but cataloging every single thing in your house that someone might want to borrow could easily take 10 hours. We'll have to wait and see, but I'm still extremely excited about this concept.