Accumulation is the key. There will be more and more people coming to the Hive Platform due to all of the new projects that are underway soon to be announced. ProjectBlank, 3Speak, Splinterland partnerships, etc will only drive up the users impacting the ability to stand out. I agree, best to do it now while there are not as many.
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Project Blank is going to be the killer app of all killer app. Traditional social media doesn't stand a chance then!