Definitely agree about Hive’s niche community potential, but the model has to be an actual business model.
We in SkateHive have been building what’s essentially a shared magazine by skaters, for skaters, and I’m trying to convince them to start selling advertising. Of course the key we believe would be to have our own second layer token, which can keep the revenue shared within our own community. Skateboard ads won’t be enough to move the Hive price much, but it should be enough to keep a magazine running. So either everyone does that, and that slowly trickles back into Hive, or we create the model on Hive, and encourage communities to replicate it as well.
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Man, community finding sponsors. This is the kind of business we are missing out because people are too dogmatic, or worse, community leaders are scared of actually doing business, it is too comfortable relying on chain rewards instead.
edit: Imagine "community sponsored by X or Y sports team or energy drink" or whatever? It is not only money but also REPUTATION! "these guys are good enough to have a sponsor"
We sponsored a fucking rally car and don't have the guts to get out there and find sponsors for ourselves?
Exactly! How many POD casts pause for a sponsored ad read, and I haven't seen it once on Hive. Like I get that we're trying to be a less like the corporate world, but that doesn't mean we should turn our nose up at all opportunity. It's not like there isn't a positive, and moral way to do business.
The key is where we hold our values, and thanks to Hive we have a way to express that in a measured way. The next step is beginning to bridge that sense of value, with the world of monetary value, and not loosing ourselves in the process.
I'm glad to read this. I love the magazine idea; not so much the second-layer token one. I think you should explore the possibility of building your own DApp (with AI it's easy), that way you'll have more freedom to create features that attract your specific niche, and some of those features could even be premium with a subscription. When people are invited to a community that shares their exact interests, they are more open to it and stay longer. We discovered this with Hive Run.