I'm a bit surprised Europeans are considered an aesthetic ideal. Perhaps the skin whitening fad is also related to body image issues manifesting in the western world. People dye their hair, tan their skin, and seek plastic surgery and gym regimens to build certain physiques which meet absurd imaginary ideals, but not because they want to imitate a conqueror.
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The idol's idealism is also a thing, but majority is influenced by the colonizers way of doing. From academics to dressing to language, everything still revolves around that era. Even, after 78 years of independence, many of the colonial era laws are still in full hold. Being attractive - character and physically - is one thing, but being white is considered as the top priority. But again, this is my personal observation and some book readings analysis.