This won't be easy, but anyone that is still with us after the last two years is clearly dedicated to making this thing work.
We are still a small community in terms of active users and we need more real use cases of the blockchain that would bring in more real users. Today, its more about users posting the content regularly to get rewarded, but there are some more niche use cases, where blockchain can be used as a proof of transactions - say a complain management system where service providers would pay and use the blockchain as a platform.