Like any entity, people are what make it up. Hive is fortunately that we have some people who are highly intelligent about blockchain and cryptocurrency. That was evident since the fork to create the network that we all use.
Applications and games are going to be the main selling points. Integrated through this is DeFi which is going to be the Wall Street killer. We can keep building layers to attack what they are doing.
All of this stems from the powerful base layer that Hive has.