A need to check if you are an extension of the algarithims you fancy and pull a crowd or a solid individual that has put in due dilligence to serve as a human being.
Depending on who you ask - the jury might be out. The people who have met me know for sure though :)
I feel that these days, a lot of people are lonely - so fill their world with stuff, but not necessarily what they need - which is some connection, some intimacy. the problem with transactional living is, it is impersonal and most people at least, need to feel recognized, appreciated and get a sense that they matter.