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The first step is to create quality content that captivates an audience. This doesn’t require one to be an expert; rather, it involves leveraging life experiences as potential sources of inspiration for valuable content. The speaker emphasizes the significance of sharing knowledge learned through personal challenges, such as overcoming health issues or managing unique experiences. This creates a connection with those facing similar struggles.
2. Building a Loyal Community
Next, building a community of followers is essential. It requires understanding and responding to the audience's desires and challenges. Over time, creators can learn what their audiences crave through analytics, comments, and direct messages, laying the groundwork for potential digital products.