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Flexible tariffs promise varying rates throughout the day, often with cheaper rates available at night. These systems are designed to encourage users to alter their energy consumption patterns. Regularly, the fixed price hovers around 24 pence per kilowatt hour in England. Conversely, during peak times, prices can escalate to 35 to 40 pence, and sometimes even reach staggering figures during crises. Being proactive in avoiding peak times makes the flexible tariff an enticing option for those willing to adapt their lifestyles.