Part 6/9:
Value Delivery: This portion provides the core content—be it educational, entertaining, or inspiring.
Call to Action (CTA): Every piece should include an action step for the viewer to engage further, whether that’s subscribing, following, or checking out products.
Chantel also highlights various content formats, such as day-in-the-life vlogs and storytelling, as effective tools to connect emotionally with viewers.
Technical Aspects of Filming and Editing
When it comes to the technical side of creating videos, Chantel emphasizes the importance of adequate lighting and audio quality. She utilizes her iPhone for filming alongside a simple external microphone and inexpensive tripods, demonstrating that quality content does not necessitate extensive resources.