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Despite the Liberal Democrats' success, much of the media attention has been focused on the major parties, namely the Conservatives and Labour. The Conservatives, under the leadership of Badnock, have struggled to find direction and have faced ongoing scrutiny over her suitability. Meanwhile, Labour has grappled with economic challenges and public dissatisfaction, which has led to criticism revolving around their policies and direction, leaving them feeling stagnant compared to the previous Conservative government.