Part 6/10:
Most social media advice revolves around creating a cohesive ecosystem where one social platform leads users to your others. However, I propose treating each platform as an isolated island rather than interconnected parts of an ecosystem. Each platform has unique features, user habits, and algorithms that prioritize keeping users engaged within that specific space.
When you focus on creating native content for that island instead of pushing users to another, you’ll likely see better engagement and community growth. While it might be tempting to link all your platforms, consider building your audience on each island separately. This strategy not only respects users' consumption patterns but also enhances brand cohesion when they eventually find you on different platforms.