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The journey began on an ordinary Monday morning. The creator, who specializes in building websites and has his fair share of experiences in launching startups, stumbled upon an idea that seemed far-fetched at first—Could AI actually predict the likelihood of a visitor making a purchase?
With his product, Dataf Fast, a comprehensive web analytics tool, he already had access to a wealth of visitor data. Dataf Fast tracks visitor behavior, such as where they come from, what they click, and how long they spend on a site. This endless reservoir of information opened the door to an opportunity that could change how online marketing works.