Part 4/9:
Visualizing Visitor Data
To evaluate the algorithm’s accuracy, the creator turned to data visualization. Initially, the results were disheartening, resembling chaotic scribbles on a world map. However, after incorporating Mapbox technology, the visualizations became elegant and attractive. Real-time visitor data was represented with colored dots—blue for cold visitors, red for those more likely to convert, and gray for average ones. Each visitor's movement on the map breathed life into what was once an abstract data set, transforming it into a vivid representation of potential sales opportunities.