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Automated emails serve as a crucial tool in nurturing leads. Sending out a sequence of value-rich emails will build trust with your audience and prepare them to purchase your offerings. Typically, it takes several touchpoints before a lead is ready to make a purchase, which is why consistent communication is vital.
Building an Email Newsletter
Having a regular email newsletter is a powerful way to stay connected with your audience. By consistently delivering valuable content, your subscribers are more likely to trust you when you do offer a product. The potential financial benefits of a well-managed email list are significant, as the average revenue per email subscriber can compound rapidly.