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Rihanna herself is no stranger to the Super Bowl spotlight. She headlined the halftime show in 2023, where her performance became an unforgettable spectacle. At that event, Rihanna revealed that she was expecting her second child with rapper ASAP Rocky. The performance, which captivated audiences, set records by attracting a remarkable 121 million viewers, making it the most-watched halftime show until it was later surpassed by Usher's performance this year, which drew in 123 million viewers.
Rihanna’s extraordinary talent and stage presence were recognized not only by fans but by the industry as well. She was included on Billboard's dream halftime show guest list for Lamar's upcoming Super Bowl performance, highlighting her continued influence and relevance in the music industry.