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The geopolitical landscape also plays a integral role in this scenario. Dr. Álvaro Machado Dias, an expert in geopolitics and AI, notes that these tariffs may not only affect American companies but could also trigger retaliatory measures from foreign governments, particularly in regions like the European Union. The EU has been actively pursuing regulatory frameworks targeting Big Tech, and the U.S. tariffs could heighten these tensions, leading to a regulatory backlash.
On the flip side, there are glimmers of hope as the U.K. considers reducing taxes on digital businesses, indicating that there may be opportunities for negotiation amid the uncertainties brought on by these tariffs.