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What many fans and critics have termed a 'pump and dump' scheme is rooted in a cycle where new cryptocurrencies are heavily promoted, leading to price spikes, followed by an abrupt sell-off by those promoting them. This practice often leaves casual investors—ones who lack the expertise or experience—holding devalued coins. Adam22's case exemplifies this troubling trend, where he appears to exploit his platform for financial gain without acknowledging or caring about the potential harm caused to his followers.