Part 10/13:
People are motivated by reinforcing stimuli—positive or negative—that are based on personal deprivation. For some, praise is the strongest reward; for others, avoiding criticism or firing holds more influence.
Understanding what individually motivates each person is essential. For example, many employees work because the conditions of their work are inherently reinforcing—like enjoying editing or sales. Recognizing and amplifying those intrinsic motivators lead to sustained performance.
The Power of Observation & Evidence-Based Reasoning
A recurring theme is focusing on observable behaviors rather than assumptions or labels. If someone claims to be motivated, ask: What specific activities do they do that demonstrate motivation?