Part 4/9:
Appreciation in crypto prices: The more Bitcoin or Ethereum increases in value, the more their assets are worth.
Lending and staking: By lending or staking crypto, companies earn interest, enhancing their revenue streams.
Strategic buying: Some, like MicroStrategy, continuously buy more crypto—sometimes issuing new shares or raising capital to do so—betting that the digital assets will appreciate significantly.
For example, MicroStrategy has become one of the most prominent firms in this space, amassing over 200,000 Bitcoin and even issuing stock to fund its continuous purchases. Their business model is essentially: "Buy Bitcoin, hold it, and wait for its value to grow."