Part 4/15:
Tyler’s initial revenue was generated by tapping into the existing tree-trimming industry, where other companies viewed stump grinding as an undesirable or cumbersome task. His approach was to form sub-contractor relationships with tree companies—offering lower prices, better timeliness, and reliable service.
He approached tree companies by scraping lists of local firms and reaching out via cold texts, emphasizing his professionalism by sending pictures of his equipment and work in progress. His texts, which cost nothing to send, elicited responses from about 30-40% of recipients, leading to direct jobs that paid well—sometimes up to $9,000 from a single big contractor over several months.