Part 10/15:
Building and Marketing the Business
Tyler’s growth was driven greatly by strategic outreach. He scraped lists of local landscape, fencing, and excavation companies—businesses that often needed stump grinding—and engaged them via cold texts, introducing his services with professionalism and clarity.
He adopted a “piggyback” approach—leveraging relationships with existing contractors, then asking for reviews after job completion to boost online presence. His workflow involved doing high-quality work efficiently and politely requesting reviews—often right at the job site, waiting for the homeowner to pull out their phone—as a simple but effective growth tactic.