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The shift away from Disney is partly due to the significant increases in ticket prices and changes in reservation policies that have frustrated many regular visitors. Disney's annual passes—which used to be a staple for dedicated fans—have become increasingly expensive, recently hitting a staggering $1,700 for the top-tier Magic Key. The implementation of a reservation system further complicated outings for passholders, transforming spontaneous trips to more of a logistical headache, leading many to let their passes lapse entirely.