Part 6/9:
In an era where viewers are inundated with information, trust and authenticity have become the new currency of media. Audiences are gravitating toward platforms that present information in a way that feels genuine and relatable. Gone are the days when audiences blindly accepted what they were told by traditional news outlets. Instead, there is a growing demand for voices that are smart, original, funny, and authentic. This pivot toward authenticity highlights how missteps by major networks have left them severely wanting.