Part 9/9:
The apparent collapse of MSNBC and CNN’s viewership is drawing attention to broader trends in how audiences consume news. As more viewers seek out trusted and relatable content, legacy media is facing the harsh reality of a rapidly changing media environment. Whether they can pivot to reclaim relevance remains uncertain. In the interim, it’s clear that authenticity in media is more crucial than ever, setting the stage for new players to rise and old giants to potentially fall.