Part 3/8:
Though some attribute these ratings declines to specific matchup quality—suggesting that the Niners and Packers rivalry draws viewers more effectively than other pairings—this argument doesn't holistically address the consistent decline seen across the entire season. As the league enters divisional rounds, one wonders why it took so long for the NFL to showcase the caliber of football that fans expect. Despite witnessing some thrilling matchups recently, it becomes clear that the product itself has felt lackluster over much of the season.